In 2023, Jaeger-LeCoultre celebrates a mystical number represented by the letter φ (Phi) and recognised as a universal signifier of beauty. Known today as the Golden Ratio, it is a common denominator for beauty and harmony shared by the natural world and man-made masterpieces – a proportion that humans instinctively find to be the most aesthetically pleasing.
In watchmaking, Jaeger-LeCoultre’s Reverso expresses this principle with utmost eloquence. Created in 1931 at the height of the Art Deco artistic movement, which emphasised geometric patterns, rectilinear shapes and clean lines, the original design of Reverso was governed by the Golden Ratio. While many variations of the Reverso case have been presented over the nine decades since then, the original proportions have remained as an anchor for the collection and the Golden Ratio continues to define the Reverso’s design today.
REVERSO TRIBUTE DUOFACE TOURBILLON
La Grande Maison presents a glorious expression of the Calibre 847, which shines a spotlight on the Manufacture’s avowed expertise in tourbillons. Also incorporating the Duoface concept, its two dials present two different aesthetics, with a second time zone and a day-night indicator on the reverse dial.
REVERSO HYBRIS ARTISTICA CALIBRE 179
Representing mechanical sophistication to reach the utmost timekeeping precision, Calibre 179 features the innovative multi-axis tourbillon. Associated with the Duoface complication, it displays a different time zone on each dial as well as a 24-hour indicator for the second time zone on the reverse dial.
REVERSO TRIBUTE CHRONOGRAPH
The new Reverso Tribute Chronograph pays tribute to the Reverso’s roots with the quintessential sporting complication – the chronograph. Perpetuating the spirit of inventiveness that has driven Jaeger-LeCoultre for 190 years, the new Calibre 860 unites a chronograph with a double-sided display of the time.
REVERSO TRIBUTE SMALL SECONDS
Four new Reverso Tribute Small Seconds models introduce new dials to the collection, in colour variations from classical silver to rich burgundy and black. Being a Monoface Reverso, the case flips over to reveal the classical closed case-back, which offers an ideal canvas for personalised engravings and other decoration.
REVERSO ONE PRECIOUS COLOURS
The Reverso One Precious Colours is offered in two eye-catching colour variations: its entire case is adorned with a geometric Art Deco pattern of enamel and diamonds, in a visually arresting and boldly original execution of the art of grand feu enamel.
REVERSO SECRET NECKLACE
Presenting a fresh and elegant way for the 21st-century woman to wear the Reverso, the Reverso Secret Necklace is a magnificent jewel that demonstrates, once again, the Reverso’s ability to constantly reinvent itself while faithfully respecting the original design codes. In a case entirely set with diamonds and onyx in an Art Deco pattern, the watch is suspended from a sinuous supple chain necklace of pink gold links and onyx beads.