Created to inspire a deeper connection to authenticity, this duo of scents celebrates the Gucci Guilty signatures by intensifying their most precious ingredients into timelessly contemporary juices. Presented in brightly colored flacons, the alluring fragrances are further enhanced by a newly designed packaging. Composed by perfumers Natalie Gracia-Cetto and Quentin Bisch, Gucci Guilty Elixir de Parfum Pour Femme and Pour Homme are crafted from rare and precious ingredients into intense and powerful concentrations.

GUCCI GUILTY ELIXIR DE PARFUM POUR FEMME

An ambery floral scent, Gucci Guilty Elixir de Parfum Pour Femme pulses with refreshing energy and charm, enhancing the signature notes of Gucci Guilty. A sophisticated Wisteria Accord and fruity Mandora merge seamlessly with the alluring Vanilla Absolute and Tonka Beans, creating a fragrance that is both mysterious and captivating. Rose and Violet Accord elevate the scent, infusing its elegant sensuality with a radiant luminosity.

GUCCI GUILTY ELIXIR DE PARFUM POUR HOMME

Gucci Guilty Elixir de Parfum Pour Homme is an ambery leathery scent that features precious Patchouli – the signature ingredient of Gucci Guilty – amplified in concentration for an intensified impact. The original essence is magnified with the infusion of Vanillin Extract, while the addition of noble Orris Butter imparts a warm, enveloping aroma. Elevating its distinctive nature, the exhilarating Ambrofix™, complemented by smoky hints of Nutmeg, heightens the scent to its peak expression. Ultimately, the base notes of Benzoin imbue the fragrance with depth and magnetism.

THE PACKAGING

The new Gucci Guilty Elixir de Parfum bottles are created to mirror each other in their sleek symmetry. Gucci Guilty Elixir de Parfum Pour Femme features a vibrant violet shade, while Gucci Guilty Elixir de Parfum Pour Homme is presented in sophisticated green. Both designs are finished with the House’s Interlocking G logo and silver brushed caps. They are available in a unique 60ml size that reflects the concentrated scents within.

THE CAMPAIGN

Shot by Glen Luchford with art direction by Christopher Simmonds, the Gucci Guilty campaign sees A$AP Rocky, Julia Garner, and Elliot Page co-create a world of open-hearted bliss. Set in a series of domestic spaces infused with warmth and intimacy, the campaign film and visuals show the empathy and genuine connection between the protagonists, one that celebrates the countless iterations of love and friendship. In this scenario, the new Gucci Guilty Elixir de Parfum bottles can be seen alongside the complete range of Gucci Guilty scents.

The new Gucci Guilty Elixir fragrance is available in 60ml.

Guilty Elixir de Parfum Pour Homme | 550 AED *

*Pricing is at the sole discretion of the retailer

Available at Gucci Beauty Standalone Boutique at MOE, the Gucci Beauty Boutique in Bloomingdales Dubai Mall, & Sephora.

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